Tuesday, December 4, 2012

Sojourn Shampoo Volume

 Peter Anthony:

Brash, Bold, Outspoken, Controversial, and right on the money! The prodigal son of NY and clearly
an enigma in Florida, Peter Anthony has been an award-winning entrepreneur since he stepped into
the world of beauty and fashion at 19. Making big statements has never been hard for the current
CEO and Founder of the viral website LetsTalkAboutYourHair.com, Peter Anthony has a knack for
spotting beauty trends and isolating corporate disasters.

"Your look is your brand, your brand determines your culture, your culture determines your success.”
shares the beauty Guru. With his salons performing over a million services he feels clear that a new
message is right in front of us, for those who dare to read between the lines and think out of the box.
Peter Anthony, contagious visionary.

 Peter Anthony Reviews Sojourn:

This is the energy behind Sojourn -

A professional product line based on positive chemistry, ecological integrity and some of the good
business practices that may have been lost in recent years. Like so many of the hairstylists we meet
on a daily basis our passion for the art and craft of hairstyling goes beyond the simple desire to earn a
living. It is an extension of the love we have for beauty and fashion, architecture and design, people
and nature. Sojourn, bringing beauty, health and wellness to all the people we serve.


What is Sojourn supposed to DO?

Sojourn Shampoo Volume is carefully formulated with a unique polymer to give hair maximum
volume, body and shine without opening the cuticle or fading colour. Whisper light, plant derived
emollients give added moisturizing protection to fine, dull, lifeless or colour-treated hair for a healthy
shine and exceptional volume that lasts all day.


How important is scent?

Unlike many companies Sojourn's approach even in scent is understated, light, fresh, clean all come
to mind when you place your nose to the bottle for initial experience. The scent opens up lightly as
we shampooed some clients during the review. It was never distracting.


How does the product feel when you use it?

The feeling was thick, similar to honey in texture, it felt great and did not run off your hand as it was
waiting to be applied. The shampoo lathered rather well but never over did it. If felt rich and a bit
luxurious as you would expect from a fine luxury item.


How does the packaging look and hold up?

Packaging was cool and looked great wherever we placed it. Clean lines and understated color it
never clashed with what we were doing or where it was placed. It feels great in your hands and is
easy to use, the large caps are quite secure and you will not worry about leaking when traveling.


We put it through the paces!

This product performed much like a moisturizing shampoo when we were applying it. It never
allowed the hair to get the dry feeling normally associated with many of the volume shampoos we
have worked with. Your hair felt great through the entire experience.

We noticed the shine was great during drying and after repeated use it increased. The volume was not
to pumped or contrived so do not expect "BIG" hair from Sojourn Shampoo Volume we do not
believe it was designed around that idea or for that market.

What the shampoo shared with us was that it was going to allow your style to hold ALL day and into
the night, it did just that. After a week our client reported that they loved the way their hair felt and
we did as well on the return. Overall I think Sojourn did a very good job and balanced their volume
and commitment to the integrity of the hair.


Peter Anthony and his friends share tricks of the trade!

We noticed this shampoo LOVED the cool rinse, we played with and without conditioner. We like
both but felt a bit better with. Although when setting hair for styling and session work we dropped the
conditioner. The hair still performed great and we felt it was just as shiny and responsive as we
We also never felt a reason to over use the product. It always found the right level of suds to make us
know it was doing its job and we were doing ours.


Products you will need to complete the experience:

The Sojourn Conditioner Volume is what the company recommends and as we tested the conditioner
it is a great match.


Peter Anthony shares his last thoughts on the product:

Overall I like the line and love the company. I think they are really well balanced between nature and
science, as well they seem to be very committed to finding the "right people" that share the same
values so using a Sojourn Salon will be congruent with the experience of the product.

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